With demand of medicines and healthcare services increasing globally, many young aspirants are looking to establish a career in the pharmaceutical industry. The job of a marketing executive in a pharmaceutical company is one of the most lucrative ones.
With handsome pay packages there is an opportunity to earn great incentives and bonus in this job. However, if you aim big, and don’t want to work under the pressure of fulfilling monthly target, and are ready to take little bit of risk as well, opening a franchise of a trusted pharmaceutical company can be a wise choice. Instead of starting an independent business, this is definitely a safer and more convenient option.
Advantages Of A Pharmaceutical Franchise Business
Minimal Risk Involved
Since there is almost no investment, the risk factor involved is significantly less. Being involved in a PCD (Propaganda cum Distribution) pharma franchise is a great option for a person who has the desire of doing something on his own, but does not have adequate money for funding the same.
Extensive Product Portfolio
Check out any leading pharmaceutical company and you can see that they have innumerable products which make up their extensive portfolio. With a wide range of products, franchise owners can cater to the varying requirements of the market successfully.
Moreover, the leading drug companies always look to grow their business by launching new products. And dealers can make use of this opportunity by offering new products to attract more customers.
Enjoying Monopoly Rights
As an authorized dealer, you can have complete monopoly in a particular area or a particular business district you are targeting. You will also have the complete liberty in deciding as how the medicines and other pharmaceutical products will be marketed and distributed in the target region. The marketing efforts are sure to increase revenue and the hard-earned money is all yours.
Owning A Profitable Business
Owning a franchise is one of the best ways of becoming self-employed. With guaranteed income in the work, this business does not need a brand name that you need to create, nor do you need to manufacture or market products on your own. The products are provided at highly competitive rates, which allow retaining a healthy profit margin for every single product sold.
Relief From Monthly Target Issues
As a marketing executive in a pharmaceutical company, it is mandatory to meet sales targets every month. And the graph of success is not always consistent.
While you can achieve the target in one month, you may fail to do so in the next month. However, there is no such tension when you run a franchise business. There are no strict sales figures that need to be achieved by any means.
Choosing the Right Pharma Franchise Company
However, you need to choose the pharmaceutical company carefully when you decide to start your own pharma franchise monopoly business. Reputation and age of the company are major considerations. In addition, here are a few more points that you should consider while selecting a pharmaceutical company for franchise. The company should have –
- ISO and WHO certifications
- High-quality products matching the required quality standard
- A large product inventory, which will help you to become successful as a franchise
- High degree of commitment to provide quality products for the benefit of common people
With such criteria fulfilled, you can own a pharmaceutical franchise and make good income.
