Digital Marketing Trends

8 reasons why online business benefits from moving to the Cloud

With the everyday struggle with competition and all challenges which modern society brings to the world economy, fast and responsive websites become absolutely the ultimate weapons of every successful business. COVID-19 pandemic brought all customers online and united them, so having a great uptime to your e-commerce website may raise your conversions sometimes better than a stunning marketing strategy.

Cloud hosting uses several different servers to balance the load and maximize uptime. Normally, your website is hosted on a single server in a single data center; instead of that, Cloud hosting spreads the data across a number of different machines, different servers physically placed in different places, but that are all connected together. You manage all your data through a type of “virtual machine” that accesses all the different servers across the cloud. Since the hosting server only exists in a virtual environment the name “cloud” is absolutely adequate.

Efficient and agile, Cloud hosting giving the ability to all business owners to precisely focus on what’s important: progressively developing its business.

Let’s talk about the main benefits of cloud hosting.

Models of Cloud hosting

First of all, before we start with the advantages of Cloud hosting, it is important to say there are different models of Cloud hosting that exist: a Private Cloud, a Public Cloud, a Hybrid Cloud, and a Community Cloud.

– With Public Cloud, a hosting company that offers service, stores whole computing infrastructure in its premises.

– Public Cloud, on the other hand, is not shared – the owner stores the whole computing infrastructure itself, making it more secure and private.

– Hybrid Cloud is, as the name speaks, a combination of private and public clouds using their resources depending on the purpose.

– Community Cloud can be shared between organizations with the same goal maximizing its benefits.

Benefits of the Cloud

When you meet the various Cloud models, it’s easier to find what will fit your business in the best way. As you know, the cloud is highly recommended for a large scale project such as big e-commerce websites, so the public Cloud is just fine for the beginning. As your business develops, your hosting plans should grow too. With Cloud hosting, you can easily grow big and get more power as your website expands which is one of its main benefits.

Here are the top advantages of Cloud computing that may make you consider about shifting to it:

1. It’s cheap

Cloud hosting is drastically more flexible than traditional hosting solutions. Simple, you need to pay just for server and infrastructure capacity. If your website requires more capacity, then you can pay for it, but when it is no longer required, your costs will reduce. There are plenty of hosting companies that offer cloud hosting, so you need to choose and find the most favorable offer. Hostinger offers a perfect environment for success – with 99.9% guaranteed uptime, instant setup, free domain name registration, and superior speed performances, it’s highly recommended by the reviews of the satisfied users. Also, it’s very affordable. Cloud hosting helps businesses, especially small and medium-sized, to precisely control costs by paying only for what they use. You can run whatever you want such as applications or programs without any commitment or paying for maintenance you don’t want.

2. Easy to set-up

You can usually set up your Cloud in just a few hours, especially if you choose the Public Cloud. You can buy your solution online and configure it remotely through the cloud provider website. For all other set-ups, you and your IT team need just an internet connection.

3. Availability

When you have an e-commerce or application for shopping, you are highly dependent on their proper and fast run. When the server falls down or fails traffic due to downtime, your website goes offline and you have to wait to go back online. You are losing potential customers and conversions every second of downtime.

One of the great benefits of using Cloud for your businesses is that the possibility of server failure is practically zero. You’ll have maximum efficiency because of the virtual machines that host clients. If any problem occurs, they can swiftly be switched between the servers.

4. No maintenance

You don’t have to do anything – a Cloud provider maintaining the hardware, software, and networks in the Cloud. You don’t need to worry about keeping everything up-to-date or worry about stuff like security and regular upgrades. Cloud allows you to run every aspect without IT specialists, which is reducing your costs.

5. Security

Cloud hosting keeps your business website protected from any potential hacker attack or data theft. Cloud providers are obliged to abide by strict security regulations so that they can protect all their customers’ data. Cloud firewall technology is one of the best of a kind – it has systems for preventing intrusion and high virus protection. With this technology, providers can notice and prevent threats long before they reach a server.

6. Performance

With high competition in the market today, hosting providers are always updating their performances in order to meet their customers’ requests. All providers, therefore, offer high-performance servers with high technology which guarantees the best results.

7. High flexibility

Before the era of the Cloud, all businesses would usually have to buy additional hardware, storage, and software to prepare themselves for potential failure (nobody wants to think about the worst scenario but…). That meant duplicating all costs and resources for the good of the website and business continuity. Today, with the Cloud, the data is automatically duplicated on the other centers at other locations – keeping you worry-free and saving you costs.

8. Friendly for environment

Cloud hosting is actually perfectly sustainable. This is especially important if your business deals with eco-friendly systems – keeping a whole your system to the Cloud significantly decreases a carbon footprint because you don’t need to physically power servers to keep them cool.

Conclusion

The benefits of cloud hosting aren’t just some static facts, its potential can’t be exhausted. Its effectiveness is updating on a daily basis – besides its reliability, flexibility, efficiency, cost-effectiveness Cloud is the future of the hosting you should give your trust on.