Snowshoe launches Smart Plastic Stamps to unlock Mobile Phones
The San Francisco based Startup Company Snowshoe exhibited its latest innovation of smart plastic stamps that identifies the touch sensors of a mobile phone and automatically unlocks it. Snowshoe has created smart plastic stamps that cleverly interact with the mobile phones by the means of a mobile browser. The company is on an expansion mode that intends to raise $1 million to meet the growing demand from the larger clients. Snowshoe wants to market the product extensively with the funds raised in the future.
As per the Snowshoe CEO Claus Moberg, the idea behind startup grew much early with efforts to develop loyalty apps from the grocery stores. The team was trying to build a way to authenticate digital coupons outside the store point-of-sale system, which landed up inventing the Snowshoe stamp. He further adds, “Our intention is to create a Snowshoe stamp to solve a specific, sort of niche, problem but, realized that we have invented something that matches the beyond the expectations and solves a bunch of other problems”.
The stamp is made up of plastic that contains a mix of conductive and non-conductive materials, and created by using a 3D printer, he states. It neither needs a battery, power, circuitry, NFC, antenna, Bluetooth or any other electronic bits. Instead, inside the stamp contains a shape made up of conductive plastic that when touches the phone screen, evaluates the phone like a certain number of human fingertips touching the screen in a very precise configuration. The configuration of those fingertips varies from every single stamp. “The stamp is almost like a physical QR Code, but the major difference is that we are not communicating it using the mobile camera, we do use the touch sensor as the mode of communication”, Moberg adds. “That means the basic access point to the information lies in the mobile browser, which doesn’t require a native app to be installed.” In other words, Snowshoe acts as an interface between web pages to interact themselves with physical objects and it works with any Smartphone.
Snowshoe recently participated in the TechStars Disney Accelerator, which has already showcased the technology with the Disney Fan Club (D23), where Mickey topped stamps were distributed at the event held in Orlando, FL allowing members to unlock exclusive videos. Another breakthrough saw Redbull distributing the stamps at an event that has triggered automatic downloads of the performer music. The event has drawn a conversation at 80 percent.
Snowshoe is restricted only in producing the stamps, the additional ornamentation and branding is handled by the customers, though the startup can step in to help when needed. The company employs 3000 developers building on its API that ranges from small technology startups to fortune 500 companies, includes major toy and gaming companies.
Stamps are used in conjunction with a company that shipped some physical items to customer. Currently Snowshoe produces 3000-4000 stamps a month from its 20 3D printers present in Madison, WI, plans to raise additional funds through various venture capitalists to shift its major manufacturing to Asia to produce more number of stamps that could drastically reduce the price of stamp under $1 from the current $2.50.
Read more about Plastic Technology: http://www.plastics-technology.com/
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